Senior Marketing Manager (m/f/d) für Berlin gesucht

Arbeits- und Stellenangebot im Regiobizz Arbeitsmarkt

Job Kategorie: Aus-/Weiterbildung Erziehung/Bildung/Therapie

Stellenangebot Basisdaten

Arbeitsort:: DE 10115 Berlin
Umkreis:: keine Angabe.
Art der Arbeitsstelle:
Letze Aktualisierung:: 02.03.20252025-03-02

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Stellenausschreibung: Senior Marketing Manager (m/f/d)

Arbeitgeber bzw. Arbeitsvermittler: Bots and People Product GmbH in Hamburg

Branche: Aus-/Weiterbildung

Kategorie: Erziehung/Bildung/Therapie

Stellenbeschreibung: Intro Hey there , Keep reading if you... Love taking ownership and shaping marketing in a small, entrepreneurial team. Are passionate about helping others embrace new technologies like generative AI. Thrive in enterprise marketing, focusing on events and account-based strategies. Tasks Branding & Positioning Tell the Bots & People story in a way that excites and inspires. Shape our brand and position it as a leader in enterprise upskilling. Share real customer success stories that show the impact we create. Drive adoption of our training programs across large enterprises. Engage Customers Through Events Make Bots & People shine at flagship events like Learntec. Research and plan participation in other high-impact offline events. Host webinars and roundtables that resonate with our ideal customers. Boost Traffic with Content Marketing Own and manage our website in Webflow, both content and technical setup. Partner with a marketing agency to grow our LinkedIn presence. Design creative campaigns that attract Learning & Development and Digital Transformation leaders. Be Our Analytics Hawkeye ️‍♂️ Keep an eye on HubSpot analytics and key performance metrics. Analyze traffic and conversions to provide actionable insights. Uncover New Channels and Tactics Experiment with new strategies like paid LinkedIn and Google ads. Shape and fine-tune our SEO to maximize visibility and reach. Experiment with a lead magnet AI course to attract new audiences. Requirements Must-haves: 2+ years of experience in B2B marketing (with large enterprises as the ICP) 2+ years of experience in in managing brand and positioning for niche audiences. Brings a proven track record of creating and managing events (both online and offline) that engage and convert ideal customer profiles (ICPs). Has a strong understanding of web management tools like Webflow and CRM Systems like HubSpot. Thrives in a fast-paced and dynamic startup environment. Demonstrates ownership, is proactive in proposing solutions, and follows through on commitments. Has excellent written and verbal communication skills and is fluent in English. This is a plus: Faimiliarity with paid campaigns and optimizing content for SEO. Is fluent in German. Is experienced in Learning and Development or Generative AI adoption in Large enterprises. Has experience in building a marketing unit from scratch in a small company Benefits Work closely with the company founders and expect a steep learning curve. Be the go-to person for marketing, make decisions, and shape the company. The chance to work on some of the most exciting topics of our time: generative AI, process automation, and digital transformation. 30 vacation days per year plus unlimited home office days. Work remotely or from our beautiful Berlin office – you choose. Quarterly team on-sites in Berlin to connect and collaborate with your colleagues. Closing Our Disclaimer: We are a highly motivated team aiming to shake up the L&D market and grow together. If you're excited about making an impact, working in an entrepreneurial environment, and love figuring out things yourself, you'll fit right in!

Qualifikation: Arbeitskräfte

Verdienst:: n.a.

Bewerbung an: Bots and People Product GmbH
Am Strandkai 1
De 20457 Hamburg

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